2025 | Professional

Entrant Company
Category
Client's Name
Country / Region
The backpack is designed for men, aiming to meet the diverse needs of business meetings, commuting, short trips, and motorcycle riding. Its core innovation lies in systematically integrating all these functions into a single, all-in-one solution, truly achieving the concept of 鈥渙ne backpack for all occasions鈥.
Functionally, a concealed expandable compartment at the bottom provides flexible storage, accommodating large items such as a sports helmet or basketball, effortlessly adapting to diverse use cases. The interior features a well-structured layout with a separate laptop compartment and multiple compartments for storing clothing and other essentials, making it suitable for both work and short trips. The external gear loops allow users to add accessories freely, enhancing practicality while allowing for personal expression and a touch of fun.
The design features a primarily black color with minimalist geometric design. Its sharp, three-dimensional rectangular shape, designed with golden-ratio proportions, creates a modern, understated, and sophisticated aesthetic. The backpack is crafted from functional Oxford fabric with a subtle sheen, complemented by water-resistant zippers and gunmetal hardware, offering both refined texture and durability. Its visual and tactile qualities reflect functional aesthetics and a modern tech vibe, making it suitable for office, outdoor, and other settings.
Embracing the 鈥渙ne backpack for all occasions鈥 philosophy, users no longer need to purchase multiple bags for different scenarios, cutting down unnecessary spending and resource waste. Moreover, the waterproof, wear-resistant materials and reinforced structure significantly extend the product鈥檚 lifespan, aligning with modern demands for rational consumption and sustainable living.
Credits
Entrant Company
Pu Melody Zhao
Category
Landscape Design - Cultural Heritage Design
Entrant Company
Myeong-Boo Ha
Category
Fashion Design - Pr锚t-脿-porter / Ready-made
Entrant Company
Zhejiang Huabiao Security Technology Co., Ltd.
Category
Product Design - Windows, Doors
Entrant Company
Yue Wu
Category
Fashion Design - Jewelry