亚洲色吧

2024 | Professional

亚洲色吧 Platinum Winner

TECNO SPARK 20 Pro+

Entrant Company

Shenzhen Tecno Technology Co., Ltd

Category

Product Design - Mobile Phones, Tablets and Wearables

Client's Name

Country / Region

China

In over 70 global markets, TECNO鈥檚 ambition for SPARK 20 Pro+ was to make 鈥減remium鈥 accessible to a wider audience. To achieve this, the concept was to produce an affordable device with flagship-level features and stylish, innovative design that appealed to modern, trend-setting Gen-Z users.
Quadrant Star Array Camera Design: SPARK 20 Pro+ features a sophisticated visual aesthetic, with a camera module inspired by the universe. The symmetrical design encompasses an incredible 108MP main camera, 2MP depth-of-field lens, optical camera and flashlight. The design complements the aesthetic while also delivering exceptional camera capabilities.
56.5掳 Ergonomics Double Curved Design: The device鈥檚 first double curved design in its class delivers both form and functionality. Designed based on billion-grade multiethnic mobile ergonomics database and over 1000 proof tests, it features an unprecedented G3-curvature. Curved at a unique 56.5掳 angle, with an ultra-slim 7.55mm body and 175g weight, it offers the perfect blend of sleekness and comfort.
Glasses-free 3D with 2D Glass: SPARK 20 Pro+ also brings innovative craft to its design, introducing 3D design into smartphones for the first time . The nanoscale photolithographic technique used in luxury watches delivers an unparalleled visual experience and safeguards the camera module.
Organic Eco-friendly Silicone Leather: SPARK 20 Pro+ also reflects an innovative approach to sustainability, with the device available in Magic Skin 2.0. The material is second-ge